01
Video Intro / Outro Bumper
Standard 4-second intro bumper. The dot-matrix globe assembles from scattered particles, resolves into the GFS monogram, then the tagline fades in before content begins. Duration tokens: 600ms per frame transition, 200ms easing overlap.
01
Black Screen · 0.0s
02
Particles Appear · 0.5s
03
GFS
Globe + "GFS" Reveal · 1.5s
04
GFS
GLOBAL FOOD SOLUTIONS
Logo Resolves · 2.5s
05
GFS
INTELLIGENCE IN EVERY LINK
Tagline Fade In · 3.2s
06
Content Begins
Transition to Content · 4.0s
■ Animation timing: Total bumper duration is 4.0 seconds. Use cubic-bezier(0.16, 1, 0.3, 1) for all ease-out transitions.
Particle assembly uses staggered delays (50ms intervals). Globe rotation runs at 25s/revolution for ambient motion.
Outro is the reverse sequence: content fades, logo holds 1s, particles scatter, black.
02
Lower Third Templates
Four lower-third variants for video production. Each uses the cobalt bar + white text + GFS monogram pattern. Slide-in animation from left, 400ms ease-out.
Name + Title
Interview / Talking Head
Michael Levine
Chief Executive Officer
GFS
Location
B-Roll / Facility Footage
Edgewood, NY
Northeast Distribution Center · DC-014
GFS
Data Point
Dashboard / Chart Footage
99.2%
Temperature Compliance Rate
FY 2026 · ALL FACILITIES
GFS
Quote Attribution
Customer Testimonial
"Their cold chain visibility changed how we operate."
VP Operations · Northeast Grocery Co.
GFS
■ Lower third rules: Always include the left accent bar (4px). Background is Cobalt at 90% opacity with backdrop blur.
GFS monogram sits in the lower-right corner at 30% opacity. Text never exceeds 2 lines. Slide-in from left, hold 5–7 seconds, fade out.
03
Title Card Templates
GFS
Product Demo
Barrel Cheddar
Supply Overview
Supply Overview
GFS
Training Video
Cold Chain
SOP Module 3
SOP Module 3
GFS
Company Update
Q2 2026
Operations Brief
Operations Brief
GFS
Customer Story
Northeast
Grocery Co.
Grocery Co.
GFS
Trade Show Reel
IDDBA 2026
Sizzle Reel
Sizzle Reel
GFS
Social Short
Did You
Know?
Know?
■ Title card rules: All title cards are 16:9 (1920x1080). GFS monogram appears in top-left at 40% opacity on dark backgrounds, 30% on light.
Type label is always IBM Plex Mono uppercase. Headline is always Inter bold. Never use more than 3 lines of text. Always include at least one GFS identity element (dot-matrix, grid, globe, or accent bar).
04
Screen Recording Overlay
Standard overlay for all screen recordings (Loom, OBS, etc.). GFS watermark in corner, cobalt-bordered webcam circle, and name bar at bottom.
NetSuite — Purchase Order #PO-4421
GFS
ML
■ Screen recording rules: GFS watermark always in top-right at 15% opacity. Webcam circle uses 3px cobalt border.
Name bar background is cobalt at 90% opacity. Recording indicator dot is Tufts blue, pulsing. Never obstruct critical screen content with the webcam bubble.
05
YouTube Thumbnail Templates
Bold Text + Product
Barrel Cheddar Market Update
Q2 2026 · CME Analysis
GFS
Data-Focused (Big Number)
2.4M
Shipments Annually
GFS
Person + Headline
CEO Discusses Supply Chain Strategy
MICHAEL LEVINE · GFS
ML
Before / After
Before
After
Manual Tracking
GFS Intelligence
GFS
■ Thumbnail rules: All thumbnails are 1280x720. Maximum 6 words in headline text. Use Inter Bold/Black for headlines, never Mono.
Cobalt accent bar is mandatory (top, left, or as divider). Text must remain legible at 120px thumbnail preview size. Always include a GFS mark.
06
Video Style Rules
Color Grading Direction
✓ Cool-shifted color temperature (5800K–6500K)
✓ Desaturate warm tones by 15–20%
✓ Lift shadows toward blue (match Midnight #051B3A)
✓ Highlight roll-off toward Alice (#E9F5FF)
✗ Never use warm/orange color grades
✗ Never crush blacks below RGB(5,27,58)
Text Animation Speed
FAST
120ms
BASE
200ms
SLOW
400ms
SLOWER
600ms
✓ Use ease-out (0.16, 1, 0.3, 1) for entrances
✓ Use ease-in-out (0.65, 0, 0.35, 1) for position changes
✗ Never use linear easing for text
✗ Never use bounce/elastic effects
Music Direction
Electronic
Minimal
Ambient
Precision
Clean, electronic textures. Subtle pulse. No acoustic instruments. Think: data moving through systems, not people shaking hands.
✓ Minimal electronic / ambient pads
✓ Subtle rhythmic pulse (matches operations cadence)
✓ Clean, modern production
✗ No corporate jazz / ukulele
✗ No inspirational piano / strings swell
✗ No generic stock music
B-Roll Guidance
WAREHOUSE
OPS
OPS
COLD
CHAIN
CHAIN
DASHBOARDS
& DATA
& DATA
PRECISION
DETAIL
DETAIL
✓ Operations footage: forklifts, loading docks, cold rooms
✓ Clean facilities: stainless steel, organized, well-lit
✓ Precision macro shots: labels, sensors, seals
✓ Dashboard screens with real data (blur sensitive info)
✗ No generic stock footage of farms or grocery aisles
✗ No handshake shots
■ Video is an extension of the brand system. Every frame should feel like it belongs next to our dashboards and documents.
Cool palette. Clean lines. Data-driven. The camera should move with the precision of our supply chain — deliberate, smooth, purposeful.
07
Aspect Ratio Guides
Every platform has a native aspect ratio. Use the correct one to avoid cropping and letterboxing. The safe zone (dashed inner rectangle) marks the area that will always be visible across all platform variants.
16:9
1920 × 1080
YouTube, Vimeo, LinkedIn, Website embeds, Loom recordings
9:16
1080 × 1920
Instagram Reels, TikTok, YouTube Shorts, Stories
1:1
1080 × 1080
Instagram Feed, LinkedIn Feed, Twitter/X Feed
4:5
1080 × 1350
Instagram Feed (max height), Facebook Feed, LinkedIn Ads
■ Export settings: All video at 1080p minimum, 4K (3840×2160) for hero content. Frame rate: 24fps for cinematic, 30fps for talking heads and screen recordings. Codec: H.264 for web, ProRes 422 for archival. Audio: AAC 256kbps stereo. Always include closed captions (SRT file).
08
Video Script Template
Standard two-column script format for all GFS video productions. Left column describes visual action, right column contains dialogue and audio cues. Timing annotations in the margin.
■ Script rules: Two-column format mandatory. Time codes at every shot change. V.O. = voiceover (off-camera). On-camera dialogue in bold speaker initials. Visual descriptions in present tense. Include all lower-third text and graphic cue points. Final scripts require sign-off before production.
09
Video Email Embed Template
Email clients don't support embedded video. Use a static thumbnail with a play button overlay that links to the hosted video. The animated GIF fallback shows 3 seconds of video content for supported clients.
■ Email video rules: Thumbnail must be a real frame from the video (not a generic image). Play button uses 80% cobalt opacity circle with white triangle. Include duration badge. Always provide a text link fallback below the thumbnail. Host videos on YouTube (unlisted for internal) or Vimeo (for external). Never attach video files to emails.
10
Webinar Slide Layout
Standard webinar slide templates for Zoom, Teams, and Google Meet presentations. All slides are 1920x1080 (16:9). The GFS monogram sits in the bottom-left corner at 20% opacity. Slide numbers in IBM Plex Mono bottom-right.
GFS Webinar Series
Cold Chain Innovations
for 2026
for 2026
Michael Levine, CEO · May 22, 2026
GFS
01
Market Overview
3 / 24
Q2 Delivery Performance
99.4%
ON-TIME
2.4M
LBS SHIPPED
0
RECALLS
GFS
7 / 24
“
Their cold chain visibility changed how we operate across 14 distribution centers.
VP OPERATIONS · NORTHEAST GROCERY CO.
Q & A
USE THE CHAT TO SUBMIT QUESTIONS
GFS
INTELLIGENCE IN EVERY LINK
ops@GlobalFoodSolutions.co · (877) 728-5550
■ Webinar slide rules: Maximum 6 words per headline. Data slides use the KPI card pattern (large number + label). One idea per slide. Never read the slide content verbatim. Slide count target: 1 slide per 90 seconds of content. Always end with contact info and GFS close-out bumper.